How To Find Private Label Sneaker Manufacturers?4 Tips Jeff Marh Give You


How To Find Private Label Sneaker Manufacturers?4 Tips Jeff Marh Give You

Do you have a shoe or clothing brand, but you have no idea how to find a sneakers manufacturer? You can find private label sneaker manufacturers for your product. Many shoe manufacturers offer private label shoe-making services, which means they are dedicated to creating sneakers for other brands.

A private label sneaker is a shoe made by a manufacturer who sells the shoes to other companies who then sell them as their own. This can be done exclusively or in conjunction with another brand. A private label sneaker may also be referred to as an OEM sneaker or ODM sneaker, depending on the situation.

You are probably already aware that a private label sneaker is a customized shoe made based on your design. Private label is a popular business model today, especially in the fashion industry, where companies can recreate their products by outsourcing some or all of the production process.

Private label has been growing in popularity as a way for brands to save money by outsourcing their products. When you have your brand and start selling, it’s crucial to work with a sneaker manufacturer. There are many manufacturers worldwide, so finding the right one at the right price is essential. You need to use a different approach to find the best private label sneaker manufacturers. The most important thing is to ensure they are trustworthy, reliable, and professional. In addition, they should be able to work with any size order and offer many years of experience producing shoes of good quality at an affordable price.


Jeff Marh is the owner of a sourcing company that helps many companies to find a good shoe manufacturer from China. Now he shares how to find a private label sneaker supplier. When you are looking for private label sneaker manufacturers, Jeff Marh said that you could find them in these ways:


The ways to find  private label sneaker manufacturers:


Trade shows and fairs

Footwear trade shows and fairs are the best places to find products and suppliers. Trade shows attract exhibitors and visitors from all over the world and showcase various products. You can easily find new product ideas as many suppliers introduce new products at trade shows to attract buyers. If you are sourcing sneakers, you can view, touch, feel and otherwise generally experience the products so that you can better understand them than anything a computer screen can provide. What’s more, you can talk face-to-face with potential suppliers at trade shows, and then you will know if they can produce the sneaker with your logo for you.

But a trade show is both time-consuming and expensive. It’s expensive, and the cost of hotels, airfare, etc., can add up to several thousand dollars. And you will need to spend at least three to four days at the trade show. So it would be best if you chose a fair that is completely relevant to your needs. You can start by searching Google for the keywords “shoe trade show“, “footwear trade show,”,”shoe expo”. and you will find many trade show websites. Most shoe trade shows have websites where you can usually see which wholesale distributors and suppliers will be in attendance. This will give you an idea of which footwear suppliers you want to contact before the show starts.




Alibaba is the internet’s largest business-to-business (B2B) sourcing site. In Alibaba, you search the keywords “Sneakers,” “sports shoes,” and “running shoes”…, and you can find many potential sneakers manufacturers to build your great business.

However, it is also possible that you will encounter scams in finding suppliers because, after all, you have not seen them.

To protect against this situation, you can filter suppliers on Alibaba. Here are 3 tips for you:

1. Identify reputable and high-performing suppliers through SOPI (Supplier Online Performance Index). SOPI is a good data performance indicator, which includes demo quality, product popularity, transaction volume, and service quality.


2. Favor old manufacturers. The longer established suppliers, the more industry experience they have.

3. Check their company profile and see if their company website is in “contact us.” Generally speaking, large and reliable suppliers have their official websites.


I don’t recommend you find your future suppliers on Alibaba. Since many large Chinese shoe factories do not present themselves on Alibaba, most of what you will find on Alibaba are shoe trading companies.




Google is the largest search engine in the world. As I said earlier, big and reliable shoe suppliers have official websites. We can use Google to find them. Therefore, we must use Google search to find target customers. So how do we use Google search to find potential suppliers quickly?

You can do a Google search using the term “private label sneaker manufacturers.” You go through pages one through three of Google’s search results, then take note of these suppliers and send them an inquiry. Also, you can use different search terms. For example, words such as “private label sneaker factory,” “private label sneaker supplier,” etc. You can also search for keywords such as “private label sneaker manufacturer in China” or “private label sneaker factory in China.”

You have to browse their official website carefully. You need to see the products they show, how they introduce themselves, and what big brands they cooperate with. With this information, you can screen out some excellent potential suppliers.

Finding clients through Google was the best way because it was cheap and saved you from rushing.


What is a good supplier?

1. Price. Price is, of course, important. But you must realize that all suppliers are in business to make money, so we must find a reasonable price acceptable to both parties. If you haggle with them on every order and ask them to lower the price of everything they sell you, don’t be surprised if you receive a very poor quality product.

2. Reliability. A good shoe supplier will deliver the right quantity of good quality items on time, as promised. How is it a reliable supplier? You can look for a shoe factory established for a long time (30 years or more) and works with some big brands.

3. .Ability. Your supplier must have well-trained staff. Their sense of service, communication skills, and prompt action are all very important to you.


If you are looking for a reliable private label sneaker manufacturer, maybe this video below will be helpful to you:


YouTube video


Other articles you may be interested in:

How To Find A Good Athletic Shoe Factory? 5 Tips Luca Carep Tell You








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